Ongoing SEO has always been a relatively dodgy business. After you have deliver the initial SEO 'friendly' site. There is the external SEO activities to raise your search engine rankings, much of which are geared towards beating the SEO rules that the major search engines employ.
This recent Forbes article now highlights how that 'dodgy' part of SEO could now be changing. With the recent "Penguin release", Google is changing the rules. More emphasis will be placed on backlinks from social media, in terms of likes, comments, views, tweets and shares.
This is re-emphasising what we at PWW have been trying to tell our clients for a long time. Content is king. Relevant, timely and targeted content that your readers, users and customers will appreciate and share; will do more for your SEO than anything else.
Read more here.
http://www.forbes.com/sites/kenkrogue/2012/07/20/the-death-of-seo-the-rise-of-social-pr-and-real-content/
Published with Blogger-droid v2.0.6
